金奖
第四届AHLA亚洲人居景观奖金奖-漕河泾印象城
项目名称 | Name :漕河泾印象城
委托业主 | Client :印力上海城市公司;上海漕河泾开发区高科技园发展有限公司
项目地点 | Location :上海市徐汇区漕宝路1011号
施工单位 | Construction Side :漕河泾生态
是商场,但不仅仅是商场,来一场星际旅行 | beyond the mall, take an interstellar journey.
一切美好的事物,都将在这座城市的美丽街角相遇
All good things will meet on the beautiful street corners of this city.
地铁、公交等交通的便捷,是商场的活力源泉
Convenient transportation such as subways and buses is the source of vitality for shopping malls.
现代感的建筑、景观巧思与忙碌的人群
Modern architecture, ingenious landscape and busy people.
城市景观引人入胜之处在于:人在公共空间里活动的各种场景
The fascinating part of the urban landscape is: the various scenes of people's activities in the public space.
人本能追求幸福,其中最重要的就是获得感,而在此之前要建立人与人之间的联系
People instinctively pursue happiness, the most important of which is the sense of gain,and the connection
between people must be established before that.
其实,人们更喜欢在凉爽的户外办公休闲
In fact, people prefer to work or relax in a cool outdoor environment.
▼ 区位 | Location
项目位于漕宝路与中环路西北角。背靠多个大型办公园区,南面为社区住宅。地铁12号线出口直达商业内部,城市公交落客点毗邻商业中轴线位置,也是西面
商业主入口位置,交通便利,人流密集。
The project is located at the northwest corner of Caobao Road and Zhonghuan Road. Backed by a number of large office parks, there are community residencesto the so-
uth.The exit of Metro Line 12 leads directly to the interior of the business, and the city bus drop-off point is adjacent to the centr-al axis of the businessand is also the ma-
in entrance of the business to the west. The traffic is convenient and the flow of people is dense.
▼ 总平图 | Masterplan
施工前的项目现状是被绿植包围的“孤岛”。
The status of the project before the construction was an "isolated island" surrounded by green plants.
施工后,扩大了入口广场面积,增加了IP互动记忆点;通过对风井立面、种植、铺装等的设计,增加了景观层次;增加了水景互动、小型口袋公园、户外会客
厅、小舞台等,围合更多功能活动空间,增添了街头活力,并营造符合业态的商业景观场所。
After construction, the hard-paved area of the entrance plaza was expanded, and IP interactive memory points were added; through the designofthe ventilation shaft fa-
cade, planting, paving, etc.,the layers of landscape were increased; the interactive waterscape, small pocket park, outdoormeting room, small stage, etc. were added. The-
se facilities enclose more functional activity spaces, increase street vitality, and create commerciallandscape venues that conform to the types of the business.
▼ 项目效果 | Project effect
整体氛围较施工前变得明亮、场景丰富、更具视觉冲击的同时,客群购物的体验感也随之增强。
While the overall atmosphere has become brighter, richer in scenes, and more visually impactful than before construction, the shopping experience of customers has also
been enhanced.
▼ 形象主题西广场 | Thematic west plaza
▼ 商业外街 | Commercial outer street
从西入口往东漫游,商业外街新潮的风井立面广告画搭配淡雅的草花显得格外吸睛。草花旁的透光混凝土座椅与环境相映成趣,到了夜晚,透光混凝土座椅更是烘
托渲染出不一样的氛围。
Roaming from the west entrance to the east, the trendy advertisements on the facade of the ventilation shaft in the commercial outer street are particularly eye-catching
with the elegant grass and flowers. The light-permeable concrete seats next to the grass flowers contrast with the envi-ronment, and at night,the light-permeable concrete
seats give a different atmosphere.
▼ 庆典广场 | Celebration square
商业庆典广场位置正对公交车停靠站,我们打造了城市友好型景观,为来来往往的各色人群提供了绿色安全的景观停留点。商业有时也应为城市的一部分,不能一
味谋求商业利益最大化,提供一些便民、利民和为人民服务的设施,会成为推动实体经济发展的一大动力!
The location of the commercial celebration square is directly opposite the bus stop. We have created a city-friendly landscape and provided a green and safe scenic stop for
everyone coming and going. Business should sometimes be a part of the city. You cannot blindly seek to maximizecommercial benefits. Providing facilities that are convenie-
nt, beneficial and serve the people will become a major driving force for the development of the real economy!
▼ 下沉空间 | Sunken space
如论是碧海蓝天下的沙滩奇旅还是动感单车的多人PK,亦或井市一番街的和服巡游。下沉广场的精彩,引得地面来往的人们驻足观望。
For example, whether it is a strange beach tour under the blue sea and blue sky, a multi-person PK on a spinning bike, or a kimono parade in Jingshi Ichiban Street. The excite-
ment of the sunken square attracted people from the ground level to stop and watch.
▼ 无重力空间站 | Weightless space station
无重力空间站是为营造一个放松、舒适的集办公、会客、休闲、购物等多功能商业内街。城市的纷扰繁杂,是否也让您略感心身疲惫?来无重力空间站解解压吧!
The weightless space station is to create a relaxed and comfortable multi-functional commercial inner street for office, meeting, leisure and shopping. Does the chaos and
complexity of the city make you feel a little tired? Come to the weightless space station to unzip it!
在严肃冰冷的写字楼与热闹活力的商业空间,我们需要一处让人驻足休憩的过度场所,也许只要一杯咖啡…一支烟…!让休闲购物的可以歇脚,蓄能再购!让忙碌
的办公人群可以小憩,独立思考,缓解疲劳,以被下一场商业巅峰对决!
Between serious and cold office buildings and lively and vibrant commercial spaces, we need an excessive place where people can stop and relax, maybe just a cup ofcoffee...
a cigarette...! Let casual shopping people rest, store energy and buy again! Let the busy office crowd take a break, think independently, relieve fatigue, and bethe next peak
business matchup!
▼ 屋顶·花海 | Roof·Flower Sea
一般的商业屋顶只有大型中央空调机器、管道等设施。你一定想不到商业屋顶还可以这么美!
Generally, commercial roofs have only large-scale central air-conditioning machines, pipes and other facilities. You must have never imagined that commercial roofs can be so
beautiful!
淡紫色的百子莲与萼距花等交相呼应,暗香疏影下常有情侣情不自禁的拥吻,或许也是被这景色打动了吧。
The agapanthus and the calyx flower echo each other, and under the shadow of the fragrance, there are often couples who can't help but kiss each other. Perhaps it was also
moved by the scenery.
过去很长时间,传统商业是活力的综合体。但近年来随着电商的发展,以及疫情的冲击,大多数门店经营惨淡,许多大型的商业MALL纷纷倒闭,这不得不让我们深
思:如今的商业综合体该何去何从?
For a long time in the past, traditional business was a dynamic complex. However, in recent years, with the development of e-commerce and the impact of the epidemic,
most stores have been operating bleakly, and many large commercial malls have closed down one after another. This has to make us ponder: Where should today's com-
mercial complexes go?
而于漕河泾印象城而言,它不单单是个购物消费、餐饮娱乐的地方,它更是一个城市旅人的片刻喘息之地;一个社区居民邻里交流之地;一个公司白领的会客休
闲之地等。在这一个个的活力点中,我们似乎找到了未来商业的发展动向。作为客群中的一员,我们真正需要的是便捷的购物方式,新奇的购物体验,未来的购
物场景等。而作为管理者,则需要的是新型的管理模式,较低的维护成本,高效可持续的互动空间等。
For CHJ IN CITY, it is not only a place for shopping, consumption, dining and entertainment, but also a respite for urban travellers; a place for community residents to
communicate with neighbors; and a place for white-collar workers to meet and relax. In each of these vitality points, we seem to have found the development trend
offuture business. As a member of the customer base, what we really need are convenient shopping methods, novel shopping experiences, future shopping scenes,
etc.As a manager, what you need is a new management model, lower maintenance costs, and efficient and sustainable interaction space.
本次呈现的漕河泾印象城项目,旨在展示社区生活场景,改造城市街道空间,打造城市活力聚核点,展现一个如银河般璀璨的未来商业MALL!
The CHJ IN CITY project presented this time aims to showcase community life scenes, transform urban street spaces, create urban vitality hubs, and present a bright
future commercial mall like a galaxy!
▼ 街头采访 | Man-on-the-street interviews
一位活力四射的年轻舞者
舞者:这里是我直播跳舞的好地方。这里的广场好看极了,还有很多观众看我表演。
小E:您是职业主播吗?
舞者:不是呀,我就是个女大学生,周末特地过来这边跳舞的,这是我的爱好。
小E:(录像中)跳得真不错,不介意我拍您吧?
舞者:当然不介意,下次拍照联系我,我还来给你们跳舞当模特!
一位带着2岁孩子来玩的年轻妈妈
年轻妈妈:这是我出来放松身心的好去处。
小E:您是除了周末平常也会带孩子来玩吗?
年轻妈妈:是的,这里离我上班的地方很近,晚饭后我们会来这里散散步、吹吹风。
一组正在户外会客厅开会的白领
白领:这里是我们商谈事务的首选之地。
小E:您们经常来这办公(摸鱼)是吗?
白领:是的,还好现在都是电脑办公,不然这的大风会把文件都吹走(笑)
小E:哈哈,室外办公还是要看天气的呢~
一位奔波的外卖小哥
外卖小哥:这里是我的片刻喘息之地。
小E:心疼小哥您,要忍受正午的曝晒。
外卖小哥:为了生活、为了家人和我的爱人,我晚上还有兼职呢。
小E:哇太辛苦了,有没有在漕河泾印象城消费过?
外卖小哥:更多的时候是拿了客户的外卖就走,不过这里的花花草草会让我的心情愉快不少,我感觉我也是城市的一份子,为城市发展做着贡献!
一群正在玩水嬉戏的小朋友
小朋友:这里是我们的游戏基地,大姐姐也要一起来玩水嘛!
小E:好呀~好呀~(七彩变幻的灯光下,我们在一起愉快的玩耍。)
还有很多的人在这里找到了心灵的停留场所,用心去设计景观,美化周围的环境,给人们带来理想的空间体验,便是T.Workshop创浦景观的幸运所在。
这些无数个夜晚反复“打磨”出的设计,正改变着人们的生活和感知,让城市生活变得更加柔软。我们为能让每个人都能在这里感到欢乐与幸福而感到
由衷的喜悦与骄傲。
项目名称:漕河泾印象城
甲方名称:印力上海城市公司;上海漕河泾开发区高科技园发展有限公司
景观设计:创浦景观设计(上海)有限公司
景观软装设计:创浦景观设计(上海)有限公司
景观设计团队:符淑明、李芳瑜、肖琳、伊瑾诺、韩治凤、李苗苗等
景观施工图:创浦景观设计(上海)有限公司
太空兔艺术雕塑INTO(IN兔)设计 :伍潇阳
项目文章及插画:李苗苗
项目地点:上海市徐汇区漕宝路1011号
设计时间:2021年2月
完成时间:2021年5月
景观施工单位:漕河泾生态
摄影团队:IAM岸木摄影、肖琳
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